Writer’s Links 03/30/2014 (p.m.)

  • Tags: 2014, how to, article, WriteLink, copywriting, tips, list

    • When your article assignment is to write 1,000 words and you turn in 2,000 words, it creates all kinds of problems for your editor. She’ll need to comb through your article and decide which 1,000 words she can cut. After all, she has only so much space, so she has to make it fit.

      Now, don’t get all wishy-washy on me and turn the extra material into a bonus sidebar. Just squish all those extra words in there and let your editor deal with it.

    • Avoid showing even a modicum of personality. If you want your article killed, it should look like it was written by a robot…a robot that doesn’t speak English.
    • When you get an assignment, your client will send you a little thing called an assignment letter, which details the specs of the assignment.

      Ignore this.

    • If those don’t work out, over-rely on source-finding services like ProfNet and Help a Reporter Out, using whoever happens to respond — and whatever you do, do NOT check out the sources you get from there to make sure they’re credible.
    • When the editor asks you for backup on your facts, tell him you’re the backup. And whenever you get the chance, inject your opinion into the article.
  • Tags: 2014, WriteLink, writing, grammar, vocabulary, words

Posted from Diigo. The rest of LumpysCorner group favorite links are here.

Lumpy’s Links 03/26/2014 (p.m.)

  • I can’t tell you how often I see people interview others when they are completely unprepared.  These steps may may seem like common sense but how often do you actually follow them.

    Tags: podcast, interviews, preparation, process, 2014, LL-Pub

    • your interview will fail if you do not display curiosity about who you are interviewing and what he or she might say.
    • an interview is not so much a chance for you to get to know your subject better (though you will) … an interview is your chance to be the conduit that allows your audience to get to know your subject better.
    • f you are not asking this question to yourself before every interview, then your interviews are failing. Because they aren’t delivering the value to your audience that they could be.
    • if you’ve prepared well, then your interview is going to be predictable.
    • If one of your questions is controversial, or you don’t know how your subject will respond, consider the possible responses and plan your own counter-response accordingly. (You might also discuss this with your interview subject beforehand. Let her know you are planning to ask the question and preempt any potential awkwardness.)
    • The more relaxed an interview subject feels, the more likely he or she is to open up and be candid.

Posted from Diigo. The rest of LumpysCorner group favorite links are here.

Writer’s Links 03/10/2014 (p.m.)

  • I liked this article as soon as it mentioned spelling, grammar and being too “salesy”. In short, it makes good sense.

    Tags: WriteLink, writing, freelance, copywriting, tips

    • Forty percent of respondents admitted that poor spelling and grammar reduced their favorable impression of a brand.
    • As a marketer with a limited budget, the good news about focusing on quality content creation is that you don’t need to think in terms of producing more content but rather in terms of making each piece of content more effective.

Posted from Diigo. The rest of LumpysCorner group favorite links are here.

Lumpy’s Links 03/10/2014 (p.m.)

  • A few interesting differences about today’s print and yesterday’s.  Seems there is still a market for premium content and consumers will actually pay much more than in yesteryear.

    Tags: 2014, writing, LL-Pub, magazines, media, Newmediaorder, circulation

    • Publishers are leaning heavily on the idea that these are “premium” magazines, with deep reporting and full-page photos. Music reviews site Pitchfork even hopes that printing its quarterly magazine’s long-form features and illustrations on high-quality paper stock will encourage readers to collect them just as they collect vinyl records.
    • ather than eye the big general-interest numbers of Time and Rolling Stone, digital publishers are creating their magazines with lower circulations and content aimed at more niche audiences.
    • Most media companies have historically treated magazines as loss leaders, selling them for cheap in the hopes of building the sort of big circulation numbers
    • That’s not the model that these digital publishers are following. Rather than sell the magazines for cheap, Pitchfork is asking for $50 a year (or $20 an issue).

Posted from Diigo. The rest of LumpysCorner group favorite links are here.

Writer’s Links 03/07/2014 (p.m.)

  • Sad that we have to worry about sending other sites traffic.

    Tags: 2014, WriteLink, freelance, copywriting, writing, tips, legal, law, copyright, license

    • Website
      owners should use hyperlinks carefully, such as by checking they are not
      linking to subscription-only content and that the terms of the site linked to
      permit such an action.
    • Under the
      directive, right holders have the power to control the online communication to
      the public of their works – the so called “communication to the public
      right”.
    • “The door
      was left open to find the right infringed where for example the hyperlinks
      point to material only available via a subscription.
    • The court
      also did not address
    • if the website linked to expressly
      prohibited links or required prior permission in its website terms and
      conditions or what if these terms prohibited commercial re-use.

Posted from Diigo. The rest of LumpysCorner group favorite links are here.

Writer’s Links 03/06/2014 (p.m.)

Posted from Diigo. The rest of LumpysCorner group favorite links are here.

Writer’s Links 03/05/2014 (p.m.)

Posted from Diigo. The rest of LumpysCorner group favorite links are here.